Opportunity Information: Apply for USDA FAS RAPP 2024

The 2024 Regional Agricultural Promotion Program (RAPP) is a discretionary grant opportunity administered by the U.S. Department of Agriculture, Foreign Agricultural Service (USDA FAS), designed to strengthen and diversify overseas markets for U.S. agricultural goods. The program operates as a cost-share reimbursement model, meaning recipients generally incur eligible expenses while carrying out approved market development activities and then seek reimbursement for allowable costs under the program terms. The central purpose is export expansion and market diversification, with an emphasis on building and sustaining a broad set of commercial export destinations for U.S. agricultural commodities and value-added products rather than relying on a narrow group of markets.

RAPP is aimed at organizations that are positioned to conduct coordinated export promotion and market development work on behalf of U.S. agriculture. Eligible applicants include nonprofit U.S. agricultural trade organizations, state regional trade groups, U.S. agricultural cooperatives, and state agencies, with eligibility details referenced in Section C of the official funding opportunity announcement. In practical terms, this means the program is structured for entities that can organize industry or regional efforts, plan and execute international marketing initiatives, and document outcomes and expenditures in a way that meets federal grant and reimbursement requirements.

The funding opportunity is listed under Opportunity Number USDA FAS RAPP 2024 and is tied to CFDA (Assistance Listing) 10.618, in the agriculture activity category. Awards are grants, and the program anticipates making around 70 awards. The total potential funding is substantial, with an award ceiling listed at $300,000,000, signaling that individual awards may be large depending on project scope, justification, and federal priorities, though actual award sizes and the required cost-share will depend on the announcement specifics and approved budgets. The application closing date for this cycle was February 2, 2024, and the opportunity record was created on November 29, 2023.

Overall, this opportunity is best understood as federal support for export market development work that can help U.S. agricultural sectors enter new markets, expand share in existing ones, and reduce concentration risk by broadening the range of international buyers. Applicants typically need to propose clearly defined activities, explain how those activities will drive export growth or diversification, and be prepared to comply with grant management rules, performance reporting, and documentation standards required for reimbursement-based cost share programs.

  • The Foreign Agricultural Service in the agriculture sector is offering a public funding opportunity titled "2024 Regional Agricultural Promotion Program" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 10.618.
  • This funding opportunity was created on 2023-11-29.
  • Applicants must submit their applications by 2024-02-02. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $300,000,000.00 in funding.
  • The number of recipients for this funding is limited to 70 candidate(s).
  • Eligible applicants include: Others.
Apply for USDA FAS RAPP 2024

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